Like many operators in the industry, Sky Betting and Gaming has discovered that mobile operations make impressive contributions to revenues, contributing handsomely to its 2013-2014 results which showed a year-on-year rise in revenues of 18 percent to GBP 183 million.

Reporting on the 12 months ended June 30 this year, the UK company attributed much of its success to the surge in mobile activity, where the number of its punters using the channel climbed by 29 percent y-o-y.