Playtech mobile subsidiary Mobenga has released an open framework designed to integrate content on mobile devices.

The company’s latest innovation is simply dubbed “The Mobile Hub” and was developed to provide operators with an effective way to centralise and customise their complete mobile offering.

Operators will be able to offer their full product offering through a branded and unified interface that supports iPhone, Android and Tablet platforms utilising a centralised management system.

As an open platform, the Mobile Hub allows operators to choose what to offer their player base.  The technology facilitates simple to plug-and-play both Playtech and third party mobile content in quick time-to-market, minimizing the work load for operators. Built on HTML5 technology, the Mobile Hub is compatible with web browsers, native applications and across all HTML5 ready devices.

Christian Rajter, chief executive officer and Founder of Mobenga, commented, “We are very proud of our accomplishments with the Mobile Hub and thrilled to see Gala Coral operating it to run their new mobile offering. By combining Mobenga’s proven leadership in mobile technology with Playtech’s strength in player management systems, we were able to achieve an extremely efficient tool, using the advantages of Playtech’s strong back office to deliver the best mobile platform for operators via the Mobile Hub.”