Online gambling software group Playtech plc, has introduced its new playing platform for Mobile gaming. The new Mobile Web Apps is the latest cross-platform solution from Playtech, allowing players to continue playing their favourite online casino games on the go, dispensing with the need to download first.

Playtech Mobile gives its operators the opportunity to grow their player base by expanding their existing online operations into the mobile entertainment market. Playtech Mobile’s Web Apps is the latest way in which users can enjoy the freedom and flexibility of mobile casinos, switching easily between their computer and mobile using the same account log-in. This non-stop, instant play experience is supported by mobile platforms of iPhone/iPod Touch and Android phones, enabling a maximum exposure to a maximum audience.

With over a dozen casino games already available for the mobile, the three pioneer games to launch as Mobile Web Apps are Blackjack, Jacks or Better (video poker) and the Gold Rally progressive slot, which is linked to the Playtech progressive jackpot.

Playtech are launching three more new games as Java apps : Pop Bingo, a single player version of the classic Bingo; Keno, an exciting lottery-style game, and the all-enduring, fixed odds face-off Rock, Paper, Scissors.

Playtech Mobile’s innovative Casino Packs allow operators to create their own unique download packages. By bundling the custom-selected games into one package, users can log-in one time and access all the games instantly.

Playtech’s Mobile Gaming is fully supported by the Information Management Solution (IMS), Playtech’s operational infrastructure that expertly manages and monitors all the activities of the mobile gaming operation. The system’s modular architecture enables full integration and customization opportunities, allowing licensees to take full advantage of Playtech’s cross-platform capabilities.