The UK mobile gambling technology provider Mfuse has scored another coup, signing up the major UK gambling group Gala Coral for mobile sportsbetting facilities, expected to launch early 2009.
The three year deal embraces the group’s leading brands, Eurobet, Gala and Coral, and will initially call for Mfuse to provide mobile sportsbetting solutions, although other products will be added and are expected to launch throughout 2009.
“The new services will be powered by the Mfuse NOVO Provision and Transact platforms,” Mfuse said in a press release this week.
Joe Coughlin, head of new product development at Gala Coral said that Mfuse was the obvious choice for the company, given its leading position in the industry and commitment to development.
Mfuse marketing director Charles Palmer said that Gala Corals pan-European stature made it a good fit with Mfuse strategies: “Mfuse already counts some of the world’s largest online bookmakers, including Ladbrokes, Bet 365 and William Hill as clients. The addition of Gala Coral with its international reputation, further enhances Mfuse’s reputation in this growing marketplace.”
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